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Building a better mousetrap is not enough to guarantee success in business; its builder must also be able to schedule its manufacture, control inventory, set the correct price, devise marketing strategy, collect receivables, deal with taxes, hire and motivate employees, finance his business... These video seminars are addressed to those who are or are studying to be owners/managers of small businesses; the lessons are equally applicable to the study of any business or business management. Led by nationally-known experts in their respective fields, the seminars deal with management and planning techniques and strategies that are at least as important as the quality of the proverbial mousetrap in determining the success of small business. 8-part series, 23-31 minutes each.



 
                

Item#: This title is currently not available.
Copyright date: ©1986



The Series Includes : Management | Planning | Marketing | Sales | Accounting | Taxes | Finance | Personnel
     


Only available in the US and Canada.




The Mosaic Workplace: Managing the Multicultural Workplace
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This series addresses the problems and opportunities of the demographic reality of the '90s and beyond. Native-born whites whose first language is English will soon constitute the minority in the workforce-a mosaic of colors, languages, and cultural ...(more details)
 
Principles of Sales and Marketing: The Power of Ethical Selling

This series outlines the principles that should underlie all sales and marketing transactions. Each program contains solid advice and concrete lessons that teach effective skills. 8-part series, 19-26 minutes each.(more details)
 
Business Ethics: The Bottom Line
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Is today's corporate culture, characterized by exorbitant CEO salaries, downsizing, and benefit reductions, alienating employers from employees? What moral obligations do companies have to the people who work for them, and to the communities they ser...(more details)
 
Small Business: Triumph or Tragedy

A compelling documentary that shows why small and medium-size businesses so often fail despite the dedication, perseverance, and hard work of their owners-businesses that appear to fill a need or a market niche, that offer a marketable service or pro...(more details)
 
The Hub of the Wheel Workbook

This 160-page workbook was specifically designed to be used in conjunction with the 10-program The Hub of the Wheel video series. It contains exercises, suggestions, group activities, and checklists to assist those training for careers as office prof...(more details)
 


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