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Andrew S. Grove, CEO, Intel Corp.

Before "Intel Inside" became the sine qua non of PC manufacturing, Intel faced the prospect of being squeezed out of the microchip market by Japanese manufacturers who threatened to turn the chip into a commodity. Here, Andrew Grove explains how Intel shrugged off a business-as-usual mindset and began encouraging innovation and experimentation, enabling the company to climb back to the top of an industry where the core product is reinvented every six months. (32 minutes)



 
                

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Copyright date: ©1994



Part of the Series : The View from the Top: Managing Change in the Global Marketplace
     


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The Rise and Rise of Bill Gates
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In 1992, the market value of Microsoft-the tiny startup founded by Harvard dropout Bill Gates-exceeded the value of General Motors. Since then, Gates, the high-tech wunderkind, has amassed a huge personal fortune and become one of America's most infl...(more details)
 
An Obsession with Quality
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George Fisher, CEO, Eastman Kodak; CEO, Motorola 1990-1993Named one of the most-admired executives in the electronics industry as president and CEO of Motorola, Kodak's chief executive explains how Motorola's single-minded pursuit of quality-not just...(more details)
 
Jack Welch and GE
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Jack Welch, the high-powered boss of General Electric, has guided the company through significant changes in the years he's been at the helm. But Welch has come under severe criticism for his draconian reorganizations, from employees who have lost jo...(more details)
 
Turning Around General Motors
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Harry J. Pearce, Executive Vice President and General Counsel, General Motors Corp.In a stunningly candid interview, Harry Pearce describes the mistakes that led to General Motors' huge loss of market share-the mismanagement of the board, the arrogan...(more details)
 
Steering Ford to Superior Quality
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Harold "Red" Poling, Former Chairman and CEO, Ford Motor CompanyUnder Red Poling's leadership, Ford was the first U.S. automaker to recognize and respond to Japan's invasion of the U.S. car market. "Quality Is Job One" became the rallying point aroun...(more details)
 


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